What's Included
A brand built to
outlast your next rebrand.
Brand Identity
Positioning, personality, visual language, and voice, a cohesive identity system that differentiates you at every touchpoint.
Logo Design
Primary mark, secondary marks, monograms, and favicon, delivered in all formats for print, digital, and embroidery.
Marketing Collateral
Business cards, letterheads, presentations, social media templates, and pitch decks, all on-brand and print-ready.
Brand Guidelines
A living brand bible covering logo usage, colour, typography, photography style, and tone of voice, for your whole team.
Our Process
Discovery to delivery
in four phases.
Discovery
Stakeholder interviews, competitor audit, and audience research to define your strategic position before pen hits paper.
Concepts
Two or three distinct creative directions presented with rationale, no style tiles, full brand expressions only.
Refine
One direction developed in full detail with two rounds of revisions, logo suite, colours, typography, and key applications.
Deliver
Packaged source files, export kit, and a brand guidelines document, everything you need to run the brand independently.
Why CloudOrdinate
Strategy first.
Beautiful second.
Strategy-led, not trend-chasing
Every design decision traces back to your positioning, we don't design for awards, we design for conversion and retention.
Cross-medium consistency
We test every brand element across digital, print, and merchandise before sign-off, so it works at 16px and 16 metres.
Fast turnarounds, no compromise
Brand identity projects delivered in 3-5 weeks, with all source files, not just flat exports.
Brand Palette
Type Scale
Aa
Heading: Inter ExtraBold
Body: Inter Regular 16/24
EYEBROW: Inter Bold 11/16
Time to look like
the leader you are?
Tell us about your company and what the current brand isn't doing, we'll scope a project that fixes it properly.
Get a Free Quote